Institute of Fundraising – Essentials Course (entry level)

LEGACY FUNDRAISING – INSTITUTE OF FUNDRAISING The Essentials

This training course is delivered as part of the Institute of Fundraising’s Academy for professional development and learning.

Aim of Course:
To develop and consolidate understanding, knowledge and application of legacy fundraising principles and techniques. It has a real focus on developing inspirational legacy communications.

Next date: 7 March 2017

By the end of the course learners will be able:

  • To differentiate between legacy fundraising and other     fundraising techniques
  • To develop a well structured campaign
  • To identify and develop the most appropriate research     techniques
  • To develop a focused legacy vision and communications     programme
  • To identify and prioritise the best prospects
  • To maximise the best use of each method of     communications
  • To cultivate and steward prospects
  • To evaluate success

Entry Level:
This course is aimed at individuals who have been working in any fundraising capacity for up to one year as well as individuals that want to move into or across from another fundraising discipline. This course is designed for fundraisers who have responsibility for legacies as part of their role

Bookings:
For course dates and booking information, click here

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